Spearheading the visual identity and extensive daily creative needs for a growing sports nutrition brand, transforming it into an award-winning family of premium lifestyle products.
The Vitamin Shoppe "Best Overall Brand"
Bodybuilding.com "Brand of the Year"
Bodybuilding.com "Brand of the Year"
Email open rates improved from 18% to 29%.
Social media follower count grew by 255%.
Social media follower count grew by 255%.
Designed custom 3x/week promotional emails for 60,000+ newsletter subscribers (100,000+ subscribers including video trainer programs for ~1MM sends per month).
Kaged Muscle Brand Development & Creative Direction
Label Design, Print Production, Prepress, Proofing, Copywriting, Regulatory Compliance, Product Renders
Email Design, Email Marketing, Copywriting, Social Media Design, Social Media Marketing, Layout Design
Website Concept Development, Website Prototyping, Layout Design
Apparel Design, Merchandise Design, Promotional Assets
Print Design, Print Production, Copywriting, Layout Design
